NUTIFOOD - Trở thành thương thiệu ưa thích chưa bao giờ là dễ dàng

About NutiFood.

Officially established in 2000, but NutiFood started to lay the foundation for Vietnamese children's nutrition decades ago. With a team of leading doctors and dietitians, NutiFood is well received by the market as a nutrition company that always takes pioneering steps with special treatment products. The slogan "Nutrition solution of dietitians'' is considered to be the lodestar for our orientation, NutiFood has had a strong investment in researching and developing specific nutritional products. The collaboration with local and foreign dietitians produces products that promptly meet pressing needs, improve nutrition, thereby helping many generations to develop optimally in terms of physical and mental health and enhance the quality of life. In addition to good quality, NutiFood's products are also researched and developed to "measure shoes'' with the specific nutritional and physical needs of Vietnamese people, "fit" for Vietnamese consumers, not only in terms of having the right nutrients and ingredients but also in terms of organoleptic characteristics and price.

An ideal customer experience is the key to NutiFood's success.

After many years of fighting in the market, NutiFood has increasingly affirmed its position. However, in recent years, the development of the digital age has caused certain difficulties in customer relationship management, making NutiFood increasingly dominated by other competitors. NutiFood realizes that branding is not simply researching and developing products that meet customer needs. The important thing that businesses in the industry need to do is the message about people to connect to make consumers understand and love their brand in order to retain them.

Understanding the importance of the immediate challenge, NutiFood decided to change to find a solution to this problem. OMN1 Solution is the strategic partner that NutiFood trusts and chooses to accompany in the project of building a CRM system for customer service and sales management in the Vietnamese market. After the cooperation process, OMN1 Solution has brought NutiFood certain achievements, successfully deployed a solution to connect throughout from Marketing, sales management and customer service with personalized, smooth coordination between stages and touchpoints in the customer journey helps NutiFood achieve its goals of developing new customers, better interacting with customers and how to measure metrics on different customer groups. Thereby giving useful information to reach the right customers, saving a lot of time and costs.

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